About the company:

Conscious Beauty is focused on sustainable cruelty-free cosmetic products, starting up with a set of hair care products.

My process:

I started with creating a logo design using a slightly vintage style of font and colour scheme expressing eco & beauty & cosmetic products. From there I was able to design the packaging design and the website structure, where we’ve put a lot of emphasis on clean white primary colour with mostly natural style photographs and illustration elements that I designed myself.